Bosch FreshBox Campaign 2019 – 2020
Bosch FreshBox Campaign 2019 – 2020
- Contracted to introduce FreshBox to the SubSaharan market
- Trained farmers in the 4 countries on how to use and maintain the FreshBox
- Prepared a go-to-market campaign strategy leading to the sale of 2,000 units
- Managed the importation, sales, and servicing of the boxes
- Developed marketing strategy and farmer sensitization